A New Discovery From Land Rover – But is it Better?
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A New Discovery From Land Rover – But is it Better?

A New Discovery From Land Rover – But is it Better?

I recently spent some time in Pennsylvania and among the car related activities I enjoyed, I spent a fair amount of time driving a 2016 Land Rover LR4. As you may have heard, an all-new Discovery was unveiled at the Paris Motor Show a little over a month ago. Now I should preface this conversation by saying two things: #1 – I love Land Rover and all of its products, each for different reasons, and #2 – I’m usually a fan of the latest and greatest version of a car. Now that we’ve got that out of the way, I have to admit I’m not too sure about the new Discovery. There, I said it. The new one looks great and is loaded with tech but is the design too modern? That’s a question I keep asking myself. I love the look of the LR4 and really every Discovery up to this point. I love the boxy shape and the utilitarian looks and I love that Land Rover has stuck with it for so long considering the appetite for more crossover based SUVs – something I’ve written about quite a bit on this blog.

The LR4 has a such a great feel to it. It gives the driver so much confidence and a seemingly infinite amount of space. The luxury touches that have been added in recent years with the wood trim on the dash, doors and steering wheel are a nice upgrade. Overall the car makes a great case for itself. It’s very very capable off-road, it’s priced well and it actually has a useable third row, unlike the Range Rover Sport or the Discovery Sport. Those third rows in the Sports are really meant for younger children only. The LR4 also has a touch of old world charm and luxury. It’s modern enough while still keeping that traditional Land Rover look and feel. It looks at home in New York City or in the Poconos.

The LR4 seems to accomplish a modern yet traditional look and feel in a way that few SUVs can. The Range Rover and Range Rover Sport have this feeling but in not quite the same way. The car that comes closest in my mind is the Mercedes G-Wagon. But as customers demand more and more crossover-styled vehicles, maybe the LR4 has lost its place in the current landscape. I recently saw a 2001 Discovery in Dark Blue with Tan interior and I thought to myself, “Man, I love the look of that car.” The LR3 and LR4 evoke those same feelings for me. Only time will tell whether the new Discovery is a success. My guess is that it will be, but will I be saying, “Man, I love the look of that car” in 2032? We’ll have to wait and see.


Photos Courtesy: Phil’s Morning Drive and Land Rover USA



Phil’s Morning Drive, a web series about cars, is now streaming on Amazon and YouTube.

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